{"id":2686,"date":"2019-08-27T21:07:14","date_gmt":"2019-08-27T21:07:14","guid":{"rendered":"https:\/\/cantruck.ca\/cta-ads-reinforce-respect-celebrate-drivers-during-ntw\/"},"modified":"2025-01-10T16:46:54","modified_gmt":"2025-01-10T16:46:54","slug":"cta-ads-reinforce-respect-celebrate-drivers-during-ntw","status":"publish","type":"post","link":"https:\/\/cantruck.ca\/fr\/cta-ads-reinforce-respect-celebrate-drivers-during-ntw\/","title":{"rendered":"CTA Ads Reinforce Respect, Celebrate Drivers During NTW"},"content":{"rendered":"<p>Without truck drivers, Canada would literally stop functioning.<\/p>\n<p>So, to highlight the incredible job performed daily by\u00a0the 400,000 Canadian men and women who keep the country\u2019s freight moving, the Canadian Trucking Alliance published a series of ads for National Trucking Week (Sept. 1-7) in various\u00a0English and French-language trucking and supply chain trade magazines. See the ads here: <a href=\"http:\/\/ontruck.org\/wp-content\/uploads\/2019\/08\/CTA-DRIVERS-WELCOME-EN_public.pdf\">CTA-DRIVERS-WELCOME-EN_public<\/a><a href=\"http:\/\/ontruck.org\/wp-content\/uploads\/2019\/08\/CTA-RESPECT-EN_public.pdf\">CTA-RESPECT-EN_public<\/a><a href=\"http:\/\/ontruck.org\/wp-content\/uploads\/2019\/08\/CTA-WITHOUT-DRIVER-EN_public.pdf\">CTA-WITHOUT-DRIVER-EN_public<\/a><a href=\"http:\/\/ontruck.org\/wp-content\/uploads\/2019\/08\/CTA-WITHOUT-DRIVER-FR_public.pdf\">CTA-WITHOUT-DRIVER-FR_public<\/a><\/p>\n<p>The ads serve as a reminder to respect and celebrate the incredible contributions of Canada\u2019s truck drivers and transportation workers in support of the Canadian economy.<\/p>\n<p>During NTW week, transport companies across the country are encouraged to host events that help will bring the trucking community together to celebrate a job well done by those who form the backbone of the trucking industry.<\/p>\n<p>In previous years, provincial associations and individual companies have marked the occasion with newspaper supplements, radio advertising, contests, special promotions, and special events at their facilities. BBQs, breakfasts, truck washes, offered special giveaways to truck drivers and other employees are always popular events. (We\u2019d love to see what the industry is up to during NTW, so tag us in your Twitter posts using @cantruck and hashtag #NTW2019)<\/p>\n<p>By telling the story of truck drivers, we tell the story of the entire industry,\u201d says CTA chair Scott Smith. \u201cNeedless to say, our industry\u2019s truck drivers should be recognized every day by their industry for the amazing job they do. But, this NTW, we hope these ads serve to reinforce\u00a0the critical role our employees play in support of Canadian families and moving the economy forward. I personally want to say \u2018thank you\u2019 to all of them.\u201d<\/p>\n<p>CTA is encouraging fleets to download the NTW ads and print-and-post them their facilities as well as share them with customers.<\/p>\n<p>CTA board members who want their own company logos inserted into the ads are free to do so in-house or they can email OTA\u2019s Communications Assistant <a>erica.giansante@ontruck.org<\/a>\u00a0a high-res logo and we can do it for you. Just indicate which ad you would like customized with your logo.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Without truck drivers, Canada would literally stop functioning. So, to highlight the incredible job performed daily by\u00a0the 400,000 Canadian men and women who keep the country\u2019s freight moving, the Canadian&#8230;<\/p>\n","protected":false},"author":2,"featured_media":203,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[45,17],"tags":[178,1390,48,1391,651,50],"class_list":["post-2686","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-image-pr","category-news-releases","tag-cta","tag-events","tag-national-trucking-week","tag-respect","tag-truck-driver-health","tag-truck-drivers"],"acf":[],"_links":{"self":[{"href":"https:\/\/cantruck.ca\/fr\/wp-json\/wp\/v2\/posts\/2686","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cantruck.ca\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cantruck.ca\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cantruck.ca\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/cantruck.ca\/fr\/wp-json\/wp\/v2\/comments?post=2686"}],"version-history":[{"count":0,"href":"https:\/\/cantruck.ca\/fr\/wp-json\/wp\/v2\/posts\/2686\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cantruck.ca\/fr\/wp-json\/wp\/v2\/media\/203"}],"wp:attachment":[{"href":"https:\/\/cantruck.ca\/fr\/wp-json\/wp\/v2\/media?parent=2686"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cantruck.ca\/fr\/wp-json\/wp\/v2\/categories?post=2686"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cantruck.ca\/fr\/wp-json\/wp\/v2\/tags?post=2686"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}